The way in which goods are displayed as well as the image of the store are vital for the marketing strategy of a product. Harmony between the elements contributes largely to the impact on the client. The store's image contributes largely to the company's image as it is the first and most perceptible impression that a customer has of the company.
Floor coverings are one of the key elements of design, and they, in turn, bridge these needs. Great functionality combined with a wide range of colors and designs help develop imaging concepts which make a brand stand out in a competitive world.
First impressions last long! Clients get the first impression of your store in just a few seconds. If your message is not sound, the layout and variety of goods will be of no importance. The adequate choice of floorings is vital, as they are responsible for creating an adequate sales atmosphere.
Indelval rubber floorings can back the image of your product with a wide range of solutions, designs and colors. They also offer unique features that help create a better shopping atmosphere: they offer walking comfort, anti-slip surface, high durability, easy cleaning and excellent acoustic properties.
Secondary areas in a store may be the offices, basements and areas which are exclusive for personnel. In these places requirements are different from those of sales areas. However, Indelval has solutions for every type of use.
In offices and personnel areas, resilience, walking comfort, acoustic properties as well as color and designs help generate an adequate and pleasant environment for employees. Basements require floors to be extremely wear resistant, durable and fit for the traffic of heavy load carts.